Not everyone who wants to sell products online needs full-fledged online stores. In many cases, an online catalog is sufficient to present a wide range of products and generate qualified inquiries. Responsive design for any device, an ordered product catalog with filters, quick order buttons, and calls to action. When developing b2b site, particular attention is paid to fast loading speeds, compliance with Core Web Vitals requirements, and content optimization for effective visibility in both traditional and AI-powered search.
The basic price of the project includes custom design and layout of 8-12 pages, programming clean CMS template, product catalog, two filters for the main characteristics of the goods, price and alphabetical sorting, presentation of the goods page, up to four information blocks, two or three feedback forms, placement of information on 50 pages and 50 photos.
"!" Each additional language version increases the project cost by 25%.
A company does not always need a full-featured online store with a shopping cart, online payments, and checkout to present its products and attract customers. If the main purpose of the website is to introduce potential customers to the product range, help them choose the right product, and generate qualified inquiries, an online showcase can be an effective solution.
This format allows a company to combine information about its business and products within a single website, create a convenient product catalog, and present its products or solutions in detail. An online showcase is particularly suitable when pricing, configuration, or delivery terms are calculated individually and the final purchasing decision is made after consultation with a sales manager.
An online showcase is a website with a product catalog that is structurally similar to an online store but does not include the standard purchasing process through a shopping cart and online payment. Its main purpose is to present the product range and provide visitors with enough information to choose a product and contact the company.
Products can be organized into categories and supplemented with filters and sorting options. Product pages can include photos, descriptions, technical specifications, documentation, configuration options, and other relevant information. Instead of making a direct purchase, users can request a price, get a consultation, order a calculation, or submit a request for a commercial proposal.
In this way, an online showcase combines the capabilities of a corporate website with a comprehensive product catalog. Its functionality can also be expanded over time by adding new sections, filters, forms, calculators, and integrations with external services.
Catalogue is suitable for companies that need to present a large or well-structured product range online but do not require traditional e-commerce functionality or direct online sales through the website.
This format is commonly used by manufacturers, distributors, equipment and building material suppliers, industrial enterprises, B2B companies, furniture manufacturers, and other businesses where technical specifications, configuration options, documentation, professional consultation, or individual price calculations play an important role in the purchasing process.
Catalog can also be an effective solution for trading companies and offline stores. Potential customers can explore the product range, specifications, and current offers online before contacting a company representative to request pricing, check availability, or place an order.
Catalog development is particularly suitable when the sales process involves several stages: a visitor explores the catalog, selects the products they are interested in, submits an inquiry, and a sales manager then clarifies the required parameters and prepares an offer. As a result, the website becomes more than just a product catalog - it serves as a complete tool for presenting products and generating qualified inquiries.
The capabilities of online catalogs make them highly effective for businesses and comfortable for their customers. The main functions of such websites include:
Developing an online catalog will allow you to increase the flow of customers from a specific region (Kyiv, Odesa, Khmelnytskyi, Zaporizhzhia, Vinnytsia). Regional linking of the website will ensure the attraction of the target audience only. As a result - maximum efficiency with a minimum budget.
Cursor web studio has been developing websites for medium-sized and large businesses in Ukraine for over 17 years. We create online showcases and product catalog websites for companies in Odesa, Kyiv, and other cities, taking into account the specifics of each business, its products, and project objectives. We pay particular attention to projects for B2B companies, equipment suppliers, manufacturers, and industrial enterprises, where a well-structured product catalog, clear product presentation, and the ability to further develop and scale the website are especially important. By choosing Cursor to develop your online showcase, you get:
Our core principle is fast, high-quality turnkey project delivery. We create online showcases that help our clients effectively present their products online, generate qualified inquiries, and grow sales. Over the years, Cursor web studio has successfully completed more than 20 similar projects. Yours could be next!